Welcome to Cocreation
Cocreation is the internet home of John Lewis, business adviser and interim manager. During a twenty year career as a senior executive in international businesses, John acquired a reputation for innovation and delivery. After founding his own distance learning company in the early eighties, he pioneered the UK introduction of optical discs for mass archiving of documents. He later oversaw SilverPlatter's transformation from CD-ROM publisher to web publisher. Now he does the same kind of transformational work for clients. He has developed electronic publishing strategies for clients like the COI and TSO. He was responsible for the Healthcare Commission's introduction of web publishing. He has led senior management teams in developing and deploying business change.
Most of our projects involve transformation - that is, significant, and permanent culture change. Transformation is like getting a rock to the top of a hill. It needs a singular sense of purpose and direction, enthusiasm and energy until it's complete, otherwise the rock will just roll back to the start.
There are several reasons that clients find it hard to undertake transformational change -even when they know it's needed. First, businesses, just like people, have a strong attachment to the status quo. "If it ain't broke don't fix it" is a popular cry: inertia is hard to overcome. Second, transformation is scary; it means setting out on a journey without knowing exactly what the destination is like. Thirdly, reward systems typically encourage incremental improvement and discourage risk.
So this is what we do. Have a look at our assignments and if you think we could help you - give us a call.